Career Sites · Performance Optimization

Career sites that
rank, convert,
and scale.

A platform-level approach to Hireology career sites — built for SEO, launched with AI, and managed without the manual overhead.

50%+
Faster site launch
API-First
Indexable job content
AI-Driven
Brand generation
The Problem

The current setup
is holding you back.

Career sites built on iframes and manual workflows can't compete. They're invisible to search engines, slow to launch, and expensive to maintain.

Invisible to Search

Iframe-based job listings aren't indexed by Google. Dealerships don't rank for "technician jobs in [City]" — the most valuable searches in automotive hiring.

Manual & Slow

Every new dealership launch is a one-off project. Manual branding, manual setup, manual QA. This bottleneck limits how fast Hireology can grow its customer base.

No Data, No Iteration

Without conversion tracking or applicant flow data, there's no feedback loop. You can't prove ROI to clients or identify where candidates drop off.

Third-Party Costs

Platform fees to Duda and outside contractors eat into margin. Every manual build compounds the cost of growth instead of amortizing it.

Candidate Friction

Map-based UI causes geographic self-disqualification. Candidates who would take the job never apply because the UX pushes them away before they see the role.

Looks Like a Template

Cookie-cutter career sites undermine dealership brand equity. Each site should feel custom — built for that dealer's culture, location, and identity.

The Approach

Three bets that
change everything.

Customer Value & Conversion

Turn career sites from isolated, firewalled content into a core part of each dealership's digital authority.

  • API-first job data — fully indexable by Google
  • Schema markup + local SEO for high-intent searches
  • Semantic search + AI job summaries
Operational Efficiency

Replace the one-off manual process with automation that lets the team move 2× faster at a fraction of the effort.

  • AI brand generator ingests XML feed + branding
  • >50% reduction in contract-to-launch time
  • Clickable branded prototypes for sales enablement
Margin & Scalability

Transform career sites from a manual service project into a scalable, higher-margin platform product.

  • Admin CMS — manage branding + locations at scale
  • Eliminate Duda + contractor costs
  • Conversion + applicant flow tracking built in
Live Prototypes

We didn't just pitch it.
We built it.

Three fully working prototypes — click any to open in a new tab and explore.

Global Brand Hub
showcase.soliddigital.com/hireology-careers/
Open
Dealer Career Site
showcase.soliddigital.com/hireology-careers/dealer.html
Open
Job Detail Page
showcase.soliddigital.com/hireology-careers/job-detail.html
Open
What We're Building

Every detail designed
to drive applications.

Brand Authority & Trust
  • Elevated Branding — Professionalize the dealership's digital presence with custom culture messaging and photography
  • Human Connection — CEO insights, hiring manager spotlights with names, photos, and personal quotes
  • Social Proof — Real-time DealerRater scores and Breakroom workplace ratings
  • Rich Media — Video backgrounds, scrolling logos, entrance animations for a premium feel
Streamlined Job Discovery
  • Content-First Search — Replaces the map UI, removing geographic self-disqualification
  • Rich Metadata & Filters — Salary, schedule, location deep-dive filters so candidates find the right role
  • AI Summaries — Quick View of key requirements in seconds via AI-generated highlights
  • SEO / GEO Optimization — Schema markup + local landing pages for "technician jobs in [City]" queries
High-Conversion UX
  • Mobile-First Design — Horizontal scrolling, intuitive pop-up drawers, thumb-friendly sticky buttons
  • Proactive Lead Capture — Persistent Job Alerts and Apply Now — no dead ends in the candidate journey
  • Social Urgency — Current applicant count creates urgency and signals active, competitive roles
  • Persistent Nav — Full navigation on every page so candidates move seamlessly between roles
Frictionless Application
  • Streamlined Form — Fewer fields, clear layout, drag-and-drop resume upload to maximize completion
  • Multi-Role Engagement — "Apply to Similar Opportunities" after submission increases total application volume
  • Frictionless Sharing — One-click share via link, email, and SMS turns employees into brand ambassadors
Under the Hood

Built as a platform,
not a project.

Hireology API

XML feed integration replaces iframes — job data rendered as indexable, structured HTML content

AI Brand Generator

Ingests client XML + branding assets to auto-generate a production-ready concept site

Admin CMS

Manage branding, locations, and content across all dealer sites from a single admin interface

Conversion Tracking

Applicant flow and ROI reporting built in — iterate on UX with real data, not guesswork